It’s nothing new. Music influences young people. That is probably also why a new Spanish campaign produced a hip-hop inspired video and portal for youngsters to reduce the number of teenage pregnancies.
Just like in the recent condom ringtone campaign it lets you download the jingle (see canción del spot) as mp3 to your mobile or PC. People can join their facebook group or watch the tv-spot (all Spanish).
And guess what, that’s exactly what we’re going to do now. Enjoy the Spanish-condom-hip-hop-mash.
She does look a bit like she was arguing, she’s not, she’s rhyming.