Two Brothers Launch a New Condom Brand

Fusion Condoms

A new condom brand called Fusion Condoms is trying to enter the British market. The two brothers who run a pharmacy in central London, essentially take on the high prices for condoms (prices in the UK are among the highest worldwide just after Ireland and the Netherlands).

The condoms, aimed predominantly at young women, will be sold at £1.99 for a three-pack compared to about £3.50 for the Durex equivalent.

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