The Trojan Evolve campaign is succesfully running since last June (2007). These days Trojan Condoms launched a sub campaign called Evolve One, Evolve All. Evolveoneevolveall.com is a community project inviting everyone to contribute and help Trojan to donate 1’000’000 condoms to people in need.
Celebrities, musicians, filmmakers, artists and consumers are invited to lend their unique voice to the campaign by creating digital content that describes the state of sexual health in the United States. The content (some of which will feature familiar celebrity faces like Josh Lucas, Alan Cumming, Gloria Reuben, Shwayze, Dana Delaney, Giancarlo Esposito and Matthew Modine) will then be viewable online and open to ratings, comments etc.
Trojan is also taking the message directly to the people with their Trojan Evolve National Tour, which includes a 40-foot interactive bus and virtual “Scream Machine” rollercoaster ride. I thought their machinery and equipment are quite impressive, so here are some shots:
Condominimum
Is a smaller van carrying equipment.
Condomaximum
Is a huge 40-foot interactive bus.
Trojan Sample Booth
Informing and giving out std samples.
To help Trojan donating their condoms you can either comment, rate, take a pledge, take a quiz, send content or similar at the new Evolve community homepage.
Image Credits Kevin H.
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The Trojan bus was good. They did little games and the gave out free condoms and a few shirts. One condoms has something like this, but is more grassroots level. The army of one lets people help people, or student help students and its fun and interactive. you can hed over to http://www.onecondoms.com for more info.
Posted by: Josh L | November 14, 2008 at 8:35 am